blueblog the official blog of BarkerBlue
August
30

New fall campaign…wrapped cubes!


August
29

Virtual Supermarket – Wait No More

Bringing QR codes to the masses!


August
26

20 creative guerilla marketing campaigns

Some oldies but goodies!

We are so overwhelmed with advertising everywhere that it becomes hard for creative agencies to make ads that stand out. Guerilla advertising is a great way to make unusual, surrealistic visuals and situations that passers by will remember. Here is a selection.


August
26

Designers Aren’t the Only Ones Innovating at General Motors

Skilled-trades technicians at the Warren 3-D Rapid Prototype Lab are finding new ways to produce test parts faster and at lower costs.

Three-dimensional rapid-prototyping technology has enabled technicians at General Motors to fabricate almost any part in a fraction of the time it once took.


August
25

BrightSource adds solar storage to menu

BrightSource Energy said Wednesday that after two years of R&D, it is now offering molten salt thermal storage to its solar offering.
Oakland-based BrightSource is building 392 megawatts of solar thermal power plants in the Mojave Desert and has signed contracts to build six times that many. Those won’t get the storage option, but utilities will be able to opt into storage for future power plants to be built in the 2016 to 2020 timeframe.
BrightSource plants use acres of mirrors that track the sun and direct its light onto a tank full of liquid that turns to steam and turns a turbine to create power.


August
24

10 technologies that will change the world in the next 10 years

Printing food? Printing humans?

3D printers, sensor networks, virtual humans and other technologies under development now will drastically change our world in the decade to come, according to Cisco chief futurist Dave Evans.


August
19

These Brands Allow Users To Design Them. How’d They Pull It Off?

Two bold new logo and branding experiments allow users to redesign the mark. So how are designers approaching the launch of a community, rather than just a design?
Branding continues to evolve at a gallop, spurred this time by advancing technology and the rise of social media. “The internet has challenged the conventions of branding,” says Simon Browning, a brand specialist at Tokyo creative agency EAT. “We believe that smart companies will shift focus from logos and CI’s to actively demonstrate what they are capable of and establish innovative policies that people can align with.” Today, logos aren’t just a symbol, static or dynamic, of the business, but a tool for, and the site of, the brand’s community-building efforts.


August
12

Box truck gets a full wrap!

Thank you JC and team.


August
12

IZOD Indycar Series at Macy’s Union Square

We helped to dress Macy’s Union Square with big vinyl and big trans this week. Get out and win the car!


August
7

This is cool! Sumo Science has done it again.

See Massive Stop-Motion Animation Gulp, Shot Entirely With Cellphone

 



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